Book of the Week

BOTW # 8 - #AskGaryVee Book Review

BOTW # 8 - #AskGaryVee Book Review

BOTW#8 | #AskGaryVee Book Review

This book is one of the best business books I have read ever. This should be a mandatory read for any modern day leader or entrepreneur. This book goes deep into leadership, social media, self-awareness and a lot of other topics with so much insight and actionable tactics. It is the perfect combination of theory and practicality. 

BOTW #7 - The Tipping Point Book Review (Malcolm Gladwell)

BOTW #7 - The Tipping Point Book Review (Malcolm Gladwell)

BOTW #7 | The Tipping Point Book Review (by Malcolm Gladwell)

Have you ever wondered why things catch on like Hush Puppies or even the ugly Croc sandals. Or even how social media platforms hit the mainstream and others fall into the abyss of the app store. Well Malcolm Gladwell explains this in this book and here is my take on the concepts in the Tipping Point.

BOTW # 4: Trust Me, I'm Lying Review

BOTW # 4: Trust Me, I'm Lying Review

BOTW #4 | Trust Me, I'm Lying Book Review

I am fascinated why things go viral, why people share, the concepts of social currency and the mass media. This book goes in depth into the latter and gives you a blueprint on how to manipulate the media for your own gain. The media ecosystem is broken and you cannot trust anyone anymore. Be careful what you read. 

BOTW #3: Growth Hacker Marketing Review

BOTW #3: Growth Hacker Marketing Review

BOTW #3 | Growth Hacker Marketing Review

The quintessential Holy Bible of Growth Hacking with a step-by-step guide on how the biggest brands went from nothing to billion dollar valuations without a single dime spent on traditional marketing. The world of growth hacking explained.