Howard Schultz

BOTW #6: Onward Book Review (The Starbucks Story)

BOTW #6: Onward Book Review (The Starbucks Story)

BOTW #6: Onward Review (The Starbucks Story)

The story of how Howard Schultz took a flailing Starbucks and set it back on course during the 2008 recession. Starbucks was actually named after the character Starbuck who was the chief mate in Moby Dick so that description is fitting.